Big money, secret talks produce Olympic TV deal (Yahoo Sports)

[ASFN Admin]

By securing the U.S. broadcast rights to the Olympics through 2032, NBC tightened its grip on the world's most prized sports property. By awarding a new six-games package to the network, the International Olympic Committee scored a coup that bolsters its financial security. NBC, which already held the rights through 2020, will have broadcast 17 consecutive Olympics by the time the new deal runs out. Here are five things to know about the latest IOC-NBC agreement and what it means for the Olympic movement: --- MONEY MAKES THE RINGS GO ROUND The IOC's financial stability relies heavily on U.S. broadcast rights fees and, once again, NBC was ready to help.

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