BioSteel Inks Deal With Star Quarterback D'Eriq King

[ASFN Admin]

BioSteel Sports Nutrition Inc. ("BioSteel") today announced the signing of Division I quarterback D'Eriq King, making him the brand's first collegiate name, image and likeness (NIL) deal and first college football ambassador. The move brings the brand's rapidly growing presence to the collegiate level as BioSteel continues to bring Clean. Healthy. Hydration. to the athletes and consumers around the world who are looking for a sugar-free hydration option.

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