Yeah, they're not killing Bruce Wayne for good. Trust me. Just like Marvel is not killing Steve Rogers (Captain America) for good.
You'd think at least fanboys would have learned their lesson after they "killed" superman...hell, that got enough mainstream pub that the average joe should have learned their lesson.
Even the most successful attempt to keep a lynchpin character dead has recently ended after more than 20 years...they just brought (or will be bringing in the next few weeks...I haven't been following it) Barry Allen back, the first Flash to wear the now-familiar red costume (there was a golden-age flash before him, Jay Garrick, who wears the WWI-era helmet with little wings).