Here's the relevant part he ranks us in the pretenders section. ANd he spells Bidwill's name wrong, too bad they don't provide an email address to reply to.
• Arizona Cardinals (2-6)
The more things change, the more they stay the same in Arizona. Every season expectations are raised, but at the end of the year, the results are the same. Over the years, the Cardinals have had different team presidents, general managers and head coaches, which leads one to wonder why this franchise is in the midst of another losing season.
1. Ownership: The only thing that has never changed with this franchise is the ownership. Owner Bill Bidwill has to take the brunt of the team's failure this season. Despite losing season after season, Bidwill has never blown up the entire organization. It is hard to believe that the Cardinals have a multitude of key people in the organization who have been there for more than 20 years when the franchise has never consistently fielded a winner. The Bidwells love owning a team in the NFL; however, the problem is that winning is not the priority.
2. The head coach oversold the program: My father, Cardinals head coach Dennis Green, has had a lot of success as a head coach in the NFL. He took the Vikings to the playoffs in eight of his 10 seasons and won more than 100 games in his tenure there. Green spent the majority of the offseason selling how good the program was going to be. You can hardly blame him for that though. When you regularly draw in the 30,000 range for home games, you have to sell the program. This is a case, however, in which it might have been sold too quickly. There is talent on the roster, so the Cardinals might actually be a year away from talking playoffs.
