'Over There' Opens Strong for FX
Thursday, July 28, 2005
LOS ANGELES (Zap2it.com)
The premiere of the Iraq-war drama "Over There" delivered solid ratings for FX, continuing the cable network's string of success with original dramas.
The debut Wednesday delivered 4.1 million viewers, making it the most-watched show on cable for the night and landing it among the top 10 basic-cable series premieres ever. More than half the audience, 2.4 million people, fell in the ad-friendly demographic of adults 18-49.
"This is a fantastic series premiere number and we're grateful to [creators] Steven Bochco and Chris Gerolmo for delivering an extraordinary show," FX Networks president John Landgraf says. "To have our fourth consecutive drama series launch so successfully is another big step in the growth of FX."
"Over There," which received a big marketing push, has generated a high level of scrutiny for its subject matter: It follows a unit of mostly green soldiers on duty in the current Iraq conflict. Gerolmo and Bochco say they're being resolutely nonpolitical, focusing on the day-to-day lives of soldiers rather than off-the-battlefield concerns.
The 4.1 million viewers for the premiere put it in a tie for eighth all-time among series premieres on basic cable. FX also has two other debuts in the top 10, with "The Shield" (4.8 million viewers for its 2002 premiere) and "Rescue Me" (4.1 million viewers last year).