The game is at night, which helps the Cardinals. It's a national audience that has already eaten turkey and pumpkin pie. Like Bertrand Berry said, let's give them something to wake up for. And, the real positive is, it's by far the most interesting matchup of the three games today...and likely will be the most competitive and entertaining.
I am becoming more convinced that this off-season the NFL will make a rule that all West to East games start no earlier than 4 PM EDT.
And, to be fair, the NFL should award the Cardinals a home Thanksgiving Night game next year.