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WWE Extreme Rules 2018 is the last stop on the road to SummerSlam, a pay-per-view highlighted by AJ Styles vs. Rusev for the WWE Championship, the reunion of Daniel Bryan and Kane as Team Hell No and Roman Reigns battling Bobby Lashley. With speculation mounting about the uncertain future of Brock Lesnar, Extreme Rules will be a pivotal pay-per-view for WWE at a time when interest in the product has been plummeting. Search interest in both Raw and SmackDown recently hit its lowest level at any point over the past five years while the red brand just generated its worst viewership in company history and SmackDown hasn't fared much better. Overall, WWE's product simply hasn't been very good since
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