What really sucks as far as early starts go is that Seattle only has one this season. Their games at Green Bay, Tennessee, the Giants, and Dallas are all in the late window. Their only early game is at Jacksonville.
Yeah, Josh Weinfuss at ESPN is making a big deal out of this today.
You could say that the division winner should get more prime time games...and favorable East Coast times...but the Cardinals won the division in 2015 and the schedulers gave the Cardinals early times and the Seahawks late times. I think it's because the Seahawks typically fly more miles than any other NFL team.
OK---but there's the thing---if your boss gave you the option of working 8-4 on Friday or 11-7 on Friday, which would you choose?
Both have advantages.
By playing the early times, the Cardinals can get back to Arizona at a decent time.
Meanwhile, the Seahawks are getting back to Seattle between 2-3 AM.
The Cardinals have to flip the psychology on this.
BA has tried to give the players early practice times on weeks with early starts -- but, it's best, imo, to keep the practice times the same. Don't tax the players more than you need to. Have as regular of a week as you can and then go to the early game with the thought of how sweet it would be to savor a win back home 3-4 hours earlier than if the game was played 3 hours later.