actual reality, is that WE pay every salary. We pay the media. that's why the average ticket price is $100 and playoff tickets go for thousands. That's why there are blackouts. We pay every celebrity endorsement by paying more for the products they endorse.
want to see pro basketball on national network TV today? Your only option is the WNBA or Big3 for retired players because they can't squeeze you for every dollar the "market can bear." Yes, there are enough people that can bear the outrageous prices of the NBA market, and, for example, the housing market, but millions of below-average income makers, and many average earners can't.
it doesn't have to be this way. My parent's owned a house, raised 4 kids in it, sent them college, and cared for my grandmother in it at the same time -- all on my father's one, lower-middle-class salary!
and guess what? i watched every damn Knicks game (and most Bulls games with the GOAT and highest paid player of that time, named Michael Jordan) on free TV
so don't tell me "that's the way it is/works" as if the guy who can throw a ball through a hoop better really should be collectively paid by us literally 1,000 times more per hour than someone who does the work you do. That's the way it is, only because too many people just say "that's the way it is"