Ulis has already failed with two other franchises, including one one of the best in the league and one that is desperate for depth at point guard. Meanwhile, Brogdon is widely considered to be just what we are seeking opposite Booker. I don't know how you could see that as anything but a curse.
Goodwin is a closer call, but from my point of view, he was a negative, since he was a first round pick who didn't even make it to the end of his rookie contract. The existence of other busts doesn't make Goodwin less of a bust, in my opinion.