The baseball Cardinals had just been to the WS for the 3rd time in 6 years. The Gridbirds were constantly having to open on the road because of baseball. 1985 4 of 6 on the road to start. 1987 5 of 7. It had to be a tough sell especially when they were 4-9-1 most of the time*.
Ironic though that the football teams best success in the SB era came during a down period for the baseball team.
*When the NFL went to 16 games and OT that changed to 5-11.
St Louis is always getting pegged as a baseball town, the baseball team there is number one and always will be but that's a silly thing to worry about for one thing it's plenty big enough to support multiple sports.
Putting the stadium in the County would of been the way to go, there's no room down there to tailgate.
That one change would of probably altered things in a major way, football is it's own thing, St Louis fans have rarely had the opportunity to tailgate, here in KC it's an artform.
It's a HUGE part of football, if you don't factor that in you aren't doing it right IMO.
Politics killed the Cardinal football team in St. Louis and a cruddy location keeps it down there now.
They need to build a new one with space to tailgate, football is an event more so than any one baseball game.