Pink Taco Stadium

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jw7

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This is nothing more than a publicity stunt for Pink Taco in Scottsdale. It's being talked about on the radio today.

First of all, it makes no sense to advertise for Morton's/Pink Taco with stadium naming rights. Pink Taco only has 2 locations and only 1 in an NFL city.

Morton's is nationwide, but advertising on an NFL stadium is the wrong demographic. Beer/Airlines/Fedex work. But they are not hitting their target market to advertise a place where a dinner for 2 costs $170 with the average NFL viewer.

I'm sorry but $3M is just too low. Houston receives $10M dollars/year for naming rights, and this stadium will host Super Bowls, the Fiesta Bowl (with a national championship every 4-5 years) and possibly an NCAA final four. The Bidwills are not going to settle for $3M/year.
 

pinnacle

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Morton's is a publicly traded company that was sold by the Morton family a long time ago...To my knowledge - no member of the family is still affiliated with the company...so there is no current connection between Morton's and Pink taco..other than the fact that the founder of Pink Taco's Grandfather (arnie - since deceased) founded Morton's...and eventually sold the company...
 

RonF

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If it was Morton Salt we could have named Cardinal Stadium, the Salt Pit.
 

studiovx

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All the effort to become a team that is no longer a laughing stock. Can you imagine?

"And so begins the new era for the Arizona Cardinals. Live from Pink Taco Stadium..."
 

JeffGollin

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Morton family also owns Hard Rock Cafes.

I could live with Hard Rock Field. (Echos of the playing surface of the old Vet Stadium in Philly)
 

Russ Smith

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JeffGollin said:
Morton family also owns Hard Rock Cafes.

I could live with Hard Rock Field. (Echos of the playing surface of the old Vet Stadium in Philly)


Yes and if we lose, "Cards go down at Hard Rock" is a lot less offensive.
 

AzCards21

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JeffGollin said:
Morton family also owns Hard Rock Cafes.

I could live with Hard Rock Field. (Echos of the playing surface of the old Vet Stadium in Philly)

They sold the Hard Rock off so no go on that. I'm glad to hear the Cards didn't jump the Pink Taco.
 

Nasser22

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I read about this this morning. I thought it was HILARIOUS. :biglaugh:They got no chance.
 

Assface

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They were talking about this on the radio here in Orlando today.
 

Ryanwb

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They're getting free publicity out of this...
 

az1965

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Pink Taco Stadium, Paris Hilton... There is a strange trend with things presently being associated with Cardinals...
 

Idahawk

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The damage is done ..it will take a while for people to forget " Pink Taco" LOL

The Cardinals are running the Hairy up offence at "pink taco stadium"

OH MY !
 

MigratingOsprey

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crazy how much national traction they are getting with this - it's been posted on every board I visit, has been mentioned on a couple nationwide shows - even had a buddy from back east call me up and ask if they were really naming it the pink taco

may be low budget and kind of a low rent thing to do - but it's definitely working
 

Dback Jon

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MigratingOsprey said:
crazy how much national traction they are getting with this - it's been posted on every board I visit, has been mentioned on a couple nationwide shows - even had a buddy from back east call me up and ask if they were really naming it the pink taco

may be low budget and kind of a low rent thing to do - but it's definitely working

Yup - but of course from what I have seen, just caused more embarrassment for the Cards.
 

Kel Varnsen

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This stadium should be sponsored by a bar...they'd get tons of business after games like this one.
 

Slag02

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Heh... I think after today it should have been called Pink Taco Stadium
 
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