Sporting News Today: Cardinals Try to Win Over Hispanic Fans

TruColor

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This was in today's Sporting News Today...thought it was interesting:

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WildBB

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Traditionally there are a lot of hispanic Cowturds fans, but they have allways been very well represented in the Cardinals crowds as well, now and at SDS.
 

Dback Jon

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Try? I know alot of hispanic football fans (both gay and straight), and every single one of them are Cardinal fans.
 

Shzm13

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Win over? There are already a ton of us.

But there can never be too much! :p
 

Linderbee

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I love how the article just blatantly says, "We want their money".

I always think of the Raiders being the team most Hispanics root for, though. Oh, well. Hate the 'boys & the Raiders, so I don't really care.

Would love to have more Cards fans, though.
 

Zeno

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They should just try to win over more fans period...Hispanic, Asian, Caucasian...whatever.

I like the caption under the picture..."The best thing the Cardinals do to improve their fan base--among all ethnicities and countries--is win"
 

Jetstream Green

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I live in South Texas which is tradionally Cowboy country, the Texans having a very small following even though Houston is closer...funny but a name carries a lot of weight, because when Houston lost the name Oilers it really affected the fan base outcome. But I would say the Hispanic population is largely Cowboy based, and I say this with all respect to all the die-hard Hispanic fans of the Cardinals. The Cowboys are really not America's team anymore with the success of Direct Ticket and Fantasy football and how it has opened fan support to players which are not in ones state but I will say the Cowboy's have become Mexico's team and it will be hard to change that. The main thing which a lot have already stated...if you want fans...just win and that will follow
 

azmike74

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They should just try to win over more fans period...Hispanic, Asian, Caucasian...whatever.

That's exactly how I feel about it. Besides, I think they are fighting a tough battle trying to convert Cowboy fans, but who knows?
 

perivolaki

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That's exactly how I feel about it. Besides, I think they are fighting a tough battle trying to convert Cowboy fans, but who knows?

Don't convert em, get the little ones.

I was working one Friday evening in the west valley before the Super Bowl and stopped in at a Peter Pipers in Goodyear. Every dang kid in the place was decked out in Cards gear. It was amazing.

The Cards are going after the kids. Coaching clinics, youth football clinics, and cheerleading clinics all speak to the kids. Get em on board when they're young and you've got em for life.
 

earthsci

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How about this for the ad campaign in Mexico?-

The Cowboys. Remember San Jacinto?

or

The Cowboys. The ones who took Texas from you.
 

TJ

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Like the article implies, if you want more fans, keep winning games.

People in AZ are so fickle, that if the Cards go back to being a perennial sub .500 team, they will lose the fan base they earned from making the Super Bowl.
 

Burg72

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It would be great to have more fans by winning but then there is going to be alot of people calling them bandwagoners.
 

lauraw

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Smart of the Cards to get a piece of that mexican pie! To hell with the dallas cowpies!!!!
 

Lorenzo

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I've noticed a lot more cardinals logos out there after this season. amongst all people. You can already see a change. I will say somethings wrong when you go to a khols store and a certain out of town team has as much merchandise as the hometown team. but if the cards keep winning the bandwagon will start filling up with the home market population. then it will filter out from there. regardless of race or anything else. if the cards keep up the good work they will be fine and well represented.
 

Lorenzo

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How about this for the ad campaign in Mexico?-

The Cowboys. Remember San Jacinto?

or

The Cowboys. The ones who took Texas from you.
the only problem with that is that there are a lot of mexican cowboys too. so texas and mexico are kind of interlocked in their culture. If you go to South Texas you will see what i'm talking about. jetstream probably understands what I mean.
 

Lorenzo

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I live in South Texas which is tradionally Cowboy country, the Texans having a very small following even though Houston is closer...funny but a name carries a lot of weight, because when Houston lost the name Oilers it really affected the fan base outcome. But I would say the Hispanic population is largely Cowboy based, and I say this with all respect to all the die-hard Hispanic fans of the Cardinals. The Cowboys are really not America's team anymore with the success of Direct Ticket and Fantasy football and how it has opened fan support to players which are not in ones state but I will say the Cowboy's have become Mexico's team and it will be hard to change that. The main thing which a lot have already stated...if you want fans...just win and that will follow
well said. Eventhough the cowboys fans might have as many fans across the country as they've ever had and I myself didn't realize their popularity untill I left texas....i think non-cowboys fans have grown more annoyed with the old cliche' more than ever. and it's because as you say the league is very popular now across the board. and there is a lot of success to go around. oilers fans will cheer for any other team. Ironically the oilers fans I know are not texan fans. a lot of them like the titans.
I just spent a couple of months in SA....I knew it was a cowboys town, but I was very surprised at the cowboys coverage among the media and the following they have there. That is a huge market that should have their own football team. but the cowboys are making a lot of bank there.
 

Linderbee

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I've noticed a lot more cardinals logos out there after this season. amongst all people. You can already see a change. I will say somethings wrong when you go to a khols store and a certain out of town team has as much merchandise as the hometown team. but if the cards keep winning the bandwagon will start filling up with the home market population. then it will filter out from there. regardless of race or anything else. if the cards keep up the good work they will be fine and well represented.
Until this year, I've never seen the Cards have as much gear in ANY store as the out of town teams.
 

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